Knowing what a company has installed and who makes the buying decision is critical for your targeting. If you can leverage that intelligence with another indicator, a key change or preference at the business, you can get closer to the sale than ever before. That is what CiTriggers can do for you.

Triggers are events or intelligence that often are the best measure of a prospect's buying potential. With Harte-Hanks' CiTriggers we have uncovered six key trigger areas that we feel can drive your business forward. Whether its lead generation qualification CiTriggers can improve your overall performance.

The key indicators found in CiTriggers that can help you succeed include

• New Decision Makers
• IT Budget & Planned Change
• IT Initiatives & Priorities
• Technology Growth
• Key Vendor Changes
• Data Center Moves & Renovations

Call for a free consultation with a CiTDB expert to learn how CiTriggers can help drive your business right away.